Thursday, 6 January 2011

BBC Article 'Turning into digital goldfish'

The addictive nature of web browsing can leave you with an attention span of nine seconds - the same as a goldfish.
"If we spend our time flitting from one thing to another on the web, we can get into a habit of not concentrating," he told the BBC programme Go Digital.

With literally millions of websites at our fingertips, the attention span of the average web surfer is measured in seconds.
"When I'm on the internet, my attention span is shorter for each thing because there are so many things to choose from," said one American web browser.

read full article (here)

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